Privacy Policy

Last updated: January 17, 2025

1. Introduction

Cerfinity ("we," "our," or "us"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our product authentication services.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

  • Register for an account or request a demo
  • Fill out a contact form or request information
  • Subscribe to our newsletter
  • Participate in promotions or surveys

This information may include:

  • Name and job title
  • Email address
  • Phone number
  • Company name and industry
  • Production volume estimates
  • Any other information you choose to provide

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and usage, including:

  • IP address and geographic location
  • Browser type and version
  • Operating system
  • Pages visited and time spent on pages
  • Referring website addresses
  • Click patterns and navigation paths

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and track information about your browsing activity. These technologies help us analyze website traffic, personalize content, and improve your experience.

Types of Cookies We Use

Essential Cookies

Required for the website to function properly. These cannot be disabled.

Analytics Cookies

Help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Tag Manager and Snitcher for analytics.

Marketing Cookies

Used to track visitors across websites to display relevant advertisements.

You can manage your cookie preferences at any time by clicking .

4. Third-Party Services

We use the following third-party services that may collect information about you:

Google Tag Manager

Used for managing and deploying marketing tags and tracking conversions.Google Privacy Policy

Snitcher

Used for identifying business visitors to help us understand our audience.Snitcher Privacy Policy

5. How We Use Your Information

We use the information we collect for various purposes, including:

  • Providing and maintaining our services
  • Processing your requests and inquiries
  • Sending you marketing communications (with your consent)
  • Improving our website and services
  • Analyzing usage patterns and trends
  • Detecting and preventing fraud or security issues
  • Complying with legal obligations

6. Data Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

  • Service Providers: With third parties who perform services on our behalf
  • Business Transfers: In connection with a merger, acquisition, or sale of assets
  • Legal Requirements: When required by law or to protect our rights
  • With Your Consent: When you have given us explicit permission

7. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.

8. Your Rights (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights:

  • Right to Access: Request copies of your personal data
  • Right to Rectification: Request correction of inaccurate data
  • Right to Erasure: Request deletion of your personal data
  • Right to Restrict Processing: Request limitation of data processing
  • Right to Data Portability: Request transfer of your data
  • Right to Object: Object to processing of your personal data
  • Right to Withdraw Consent: Withdraw consent at any time

To exercise any of these rights, please contact us at privacy@cerfinity.io.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Lead information is typically retained for up to 3 years after your last interaction with us.

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Cerfinity

Email: privacy@cerfinity.io

General Inquiries: hello@cerfinity.io

We value your privacy

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