Cookie Policy

Last updated: January 17, 2025

What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners useful information about how their site is being used.

This Cookie Policy explains what cookies we use, why we use them, and how you can control them. For more information about how we handle your personal data, please see our Privacy Policy.

How We Use Cookies

We use cookies for the following purposes:

Essential Operations: To remember your cookie consent preferences
Analytics: To understand how visitors interact with our website
Marketing: To measure the effectiveness of our advertising campaigns
Performance: To improve website speed and user experience

Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the website to function properly. They cannot be disabled as they are required for core functionality like remembering your consent preferences.

Cookie Name	Provider	Purpose	Duration	Type
cerfinity_cookie_consent	Cerfinity	Stores the user's cookie consent preferences (accepted/rejected)	Persistent (localStorage)	Strictly Necessary

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information. This helps us improve our website and services.

Cookie Name	Provider	Purpose	Duration	Type
_ga	Google Analytics	Registers a unique ID used to generate statistical data on how the visitor uses the website	2 years	Analytics
_ga_*	Google Analytics	Used to persist session state and distinguish users	2 years	Analytics
_gid	Google Analytics	Registers a unique ID used to generate statistical data on how the visitor uses the website	24 hours	Analytics
_gat	Google Analytics	Used to throttle request rate to limit data collection on high traffic sites	1 minute	Analytics
__radar__	Snitcher	Identifies website visitors for B2B lead generation and company identification	Session	Analytics
snitcher_session	Snitcher	Tracks session information for visitor identification	30 minutes	Analytics
snitcher_visitor	Snitcher	Stores a unique visitor identifier for returning visitor recognition	1 year	Analytics

Marketing Cookies

These cookies are used to track visitors across websites and display relevant advertisements. They may be set by us or by third-party advertising partners.

Cookie Name	Provider	Purpose	Duration	Type
_gcl_au	Google Adsense	Used to store and track conversions from Google Ads	3 months	Marketing
_fbp	Meta (Facebook)	Used to deliver, measure and improve advertising relevancy	3 months	Marketing
_ttp	TikTok	Used to measure and improve advertising campaigns	13 months	Marketing
li_sugr	LinkedIn	Used for LinkedIn ad tracking and conversion measurement	3 months	Marketing

Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages. We use the following third-party services:

Google Tag Manager

Manages and deploys marketing tags. Google may set cookies for analytics and advertising purposes.

Learn more about Google cookies →

Snitcher (Radar)

Identifies business visitors for B2B lead generation. Collects company-level data, not personal data.

Learn more about Snitcher cookies →

Managing Your Cookie Preferences

You have several options for managing cookies:

On Our Website

You can change your cookie preferences at any time using our cookie settings panel:

In Your Browser

Most web browsers allow you to control cookies through their settings. Here's how to manage cookies in popular browsers:

Note: Blocking all cookies may affect your experience on our website and limit certain functionality. Essential cookies cannot be disabled as they are required for the website to function properly.

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. When we make changes, we will update the "Last updated" date at the top of this page. We encourage you to periodically review this page for the latest information.

Contact Us

If you have any questions about our use of cookies, please contact us at privacy@cerfinity.io.